Hey Reader,

“Have you seen Daniel Priestley’s new book writing service?” he asked.

“I have, it looks interesting.”

“I think you’re going to find it difficult to compete with that!"

“Maybe,” I said with a smile.

But I won’t.

Because I’m not in competition with Daniel Priestley’s new Bookmagic service. Those are not my people.

For a bunch of entrepreneurs, it’s going to be amazing, and I hope they love it… but not for everyone, and here’s why.

• “Tried and tested book planning and writing processes” are his planning and writing processes… not necessarily yours or mine. I know some people will struggle with them because some people (waves) find most writing advice to be aggressively unhelpful. That’s why I’m here.
• He’s the author of several amazingly successful books, which he’s written to a formula, which works really well — but not everyone is going to want to write that kind of book. Not everyone is chasing the bestseller status, and that’s okay.
• “state-of-the-art artificial intelligence gives entrepreneurs a quicker way to experience the magic of writing their own book.” For people who want a book real quick, for a very specific marketing purpose, this is going to be great. For people who want to create something from inside themselves, I’m not sure. Maybe it’ll be great; maybe not.
• There’s no real human to bounce ideas off (I don’t think). I work with people on a small group and individual basis; I’m not looking to churn out masses of work with masses of people. The joy, for me, lies in working with people closely to pull genius out of their brains. That’s MY zone of genius.

Look: AI isn’t going anywhere.

I use it myself sometimes, and so do my clients; it’s a useful tool.

But it’s not an artist.

At the moment, it’s easy to tell when someone has relied too heavily on AI to write books, emails, and social media posts. In the future, it will be less easy to tell as AI has more material to copy and adapt.

But it’s always always going to be missing you: your nuance, your experience, your voice.

And more than that: it’s cutting out the creative process, and that is where the joy lies in all of this.

When I imagined the future, I imagined robots cleaning my house, doing data entry, making stuff in factories, and dealing with my boring life admin

I did not envision the robots creating art and music and writing to make a fast buck (and that fast buck bubble is gonna burst soon too).

That’s not what this is all about.

That’s not what I’m here for.

I’m here to help people use the voice they have to do something, before underuse shrivels it entirely.

I’m here to help people create something they can be proud of, not input an instruction into AI and carry on hustling.

I’m here to help people make a connection with fellow humans, and we cannot do that if we bang an instruction into ChatGPT and take what it gives us.

Don’t read what I’m not writing here: I’m not anti-AI, it can be a useful tool if you’re doing specific jobs.

But if what you want to do is create something, using your own brain and experience and voice, that has to come from you.

And that’s what I can help with.

That’s why I’m here.

So if you’d like to find out what your brain can do if you let it, if you’d like to build a creative practice that brings you joy, let’s do that.

​Write Every Damn Day on Easy Mode is perfect for you.

​Book here and let’s unleash your beautiful brain.

TTFN,

Vicky

p.s. If you like this newsletter and want to support it, you can:

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